20 Years of Play
2017
Role
Art direction
Identity design
Art direction
Identity design
About
To support PlayStation’s 20th anniversary activities, the brief asked to create an identity to be used across print, events and online formats. My response was a design utilising the iconic symbols found on the game pad, which were then repeated in a grid of 20 and used in a way that echoed repeat button presses.
To support PlayStation’s 20th anniversary activities, the brief asked to create an identity to be used across print, events and online formats. My response was a design utilising the iconic symbols found on the game pad, which were then repeated in a grid of 20 and used in a way that echoed repeat button presses.
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